Unmask Cyber Crime: business online security series

Cyber criminals mask their attacks from their unsuspecting targets. This series will help businesses unmask cyber crime by showing you the business online security basics.

View transcript

[Visual] The screen opens up to display our unmasked real leader. Throughout the episode you will see our unmasked real leader on the right side of the screen and our masked fake leader, whose mask looks like the real leaders face, on the left, sometimes they will appear solo and sometimes side-by-side. The masked fake leader will often mimic the unmasked real leader. 

[Audio: Real Leader] Aotearoa relies on small businesses of every kind.

[Visual] Montage of the unmasked real leader flickering through different outfits to represent different business Industries Including, real estate, accounting, construction, retail, hospitality, floristry and farming. 

[Visual] Masked fake leader walks on screen.

[Audio: Real Leader] But so do cyber scammers.

[Audio: Fake Leader] Hi.

[Visual] Montage of masked fake leader flickering through same outfits. 

[Audio: Real Leader] So in a few short videos I’m going to take you through how to keep your business secure online – 

[Audio: Fake Leader] There's no need

[Audio: Real Leader] and how to stop these guys from impersonating you and making the calls you should be making.

 

[Visual] Unmask Cyber Crime intro graphic - Episode one - Protect Your Business Online 

[Audio: Real Leader] You may think you’re unlikely to get the attention of cyber criminals

[Audio: Fake Leader] Who, me?

[Audio: Real Leader] but they are just as likely to prey on small businesses and business leaders who often don’t have the same resources as big ones to protect themselves online.

[Visual] Montage of the unmasked real leader and masked fake leader flickering through different outfits to represent different business Industries Including, real estate, accounting, construction, retail, hospitality, floristry and farming. 

[Audio: Real Leader] Like if you lead a construction crew.

[Audio: Fake Leader] I could lead a construction crew.

[Audio: Real Leader] Or you own an accounting firm

[Audio: Fake Leader] It’s my accounting firm.

[Audio: Real Leader] Or do you run a florist.

[Audio: Fake Leader] ...I've got flowers too.

[Audio: Real Leader] Cyber attacks are growing in size, sophistication and smarts all the time.

[Audio: Fake Leader] Who, me?

[Audio: Real Leader] They look to steal information that can leave your business vulnerable.

[Visual] Chops flower

[Audio: Real Leader] Like your bank account…

[Audio: Fake Leader] …where I can transfer all your business earnings into another account.

[Audio: Real Leader] Your customer data…

[Audio: Fake Leader] …so I can get into all your accounts… and take from them too.

[Audio: Real Leader] Or your social media information…

[Audio: Fake Leader] ...which I could use to…impersonate you and sell fake goods online. 

[Audio: Real Leader] But…

...there are many simple steps you can take to protect yourself and your business online

[Audio: Fake Leader] Don't do that.

[Audio: Real Leader] We’ve created a series of short videos to help you, and your business stay secure online. 

[Audio: Fake Leader] Really don't watch those.

[Audio: Real Leader] These will take you through the online protections you need to put in place to help secure your business accounts, and if things go wrong, what to look out for.

In the next video, I'll help you Unmask Cyber Crime by helping you to protect your accounts.

[Audio: Fake Leader] Hmmmm

 

[Visual] Unmask Cyber Crime graphic leading to end screen slide with Own Your Online - Learn how to protect yourself online at ownyouronline.govt.nz/business. 

Protect your business online

Episode 1

In our Unmask Cyber Crime series you'll learn why it’s important for your business to prioritise online security and how to start getting your business in better shape.

Episode one takes you through how cyber criminals will try any means necessary to get into your business systems and take anything of value, whether it's money, data or personal details. Having strong protections in place puts your business and staff in a better position to avoid cyber crime.

Watch the series

In this series, we break the basics down for you and show you what free and simple protections you can put in place in your business to improve your online security.

Your online security journey starts here:

  • Watch the rest of our online security series to learn how to protect your online accounts. 
  • Use the resources mentioned throughout the series.
  • Complete your business online security assessment tool after watching the series.
  • Sign up to our business newsletter to receive the latest information and advice tailored to small to medium businesses. 

 

Photo of a woman in a high visibility vest with another woman next to her that is dressed the same but wearing a mask

Episode 2 - Protect your online accounts

Learn about the most important protections you can put in place for your online accounts.

Photo of a woman wearing an apron with another woman next to her that is dressed the same but wearing a mask

Episode 3 - Protect your data and systems

Learn why it’s important to protect your data and your customers’ data and how to put these protections in place. Also learn how your business can best recover from an online attack.

Photo of a woman in a dark green jacket with another woman next to her that is dressed the same but wearing a mask

Episode 4 - Protect your website and social media

Learn how to put the right protections in place for your website and social media accounts.

Photo of a woman in a suit with another woman next to her that is dressed the same but wearing a mask

Episode 5 - How to spot phishing

Learn about the most common online attack – phishing – and how your business can avoid getting caught by it.

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Online security posters for your business

We've created a selection of posters for you to use within your business to help build staff awareness about online security.

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